This Sales role is an exciting opportunity to take LUMICKS’ ground-breaking technology and create a strong market in the DACH (Austria, Germany, and Switzerland) region. This role will be part of the CA (Cell Avidity) team that is responsible for commercializing the CA z-Movi® instrument and consumables. LUMICKS is looking for an individual who lives and breathes sales of complex capital equipment and is able to create a brand-new market for us in this relatively uncharted territory. The candidate will be an independent thinker, able to take complex technology, understand the customer in-depth, and pitch insightful ideas to motivate a customer into action. The candidate will assume complete responsibility for the full sales cycle of LUMICKS’ CA products throughout the territory. In this role, you are expected to research the market, research target customers, understand the customer and their application, pitch insightful ideas to generate new leads, qualify new leads, move sales through the sales cycle to close in all appropriate markets, including Pharma, Biotech and Academia. You are expected to work very closely with your local Field Application Scientist to technically qualify opportunities in your sales pipeline, teamwork will be key. You may also be required to work with marketing on appropriate campaigns to generate awareness of LUMICKS’ products.